Pengaruh fasilitas promosi dan daya tarik terhadap keputusan berkunjung pada wisata taman panda bima

  • Muhammad Fauji Sekolah Tinggi Ilmu Ekonomi (STIE) Bima
  • Ita Purnama Sekolah Tinggi Ilmu Ekonomi (STIE) Bima.
  • Irma Mardian Sekolah Tinggi Ilmu Ekonomi (STIE) Bima

Abstract

The research objectives are to find out and analyze the influence of facilities on the decision to visit Panda Bima park tourism, to find out and analyze the influence of promotions on the decision to visit Panda Bima park tourism, to find out and analyze the influence of attractiveness on the decision to visit Panda Bima park tourism, to find out and analyze the influence of facilities, promotions and attractions on the decision to visit Panda Bima park tourism. This research is associative research, the instrument in this research uses a questionnaire with a Likert scale, data analysis techniques use the SPSS application. Based on the research results, it can be concluded that facilities do not have a significant influence on the decision to visit Panda Park tourism, promotion has a significant influence on the decision to visit Panda Park tourism, attractiveness has a significant influence on the decision to visit Panda Park tourism. Facilities, promotions and attractions have a significant influence on the decision to visit Panda Park tourism

Published
2026-02-27
How to Cite
Muhammad Fauji, Ita Purnama, & Irma Mardian. (2026). Pengaruh fasilitas promosi dan daya tarik terhadap keputusan berkunjung pada wisata taman panda bima. Journal Transformation of Mandalika, E-ISSN: 2745-5882, P-ISSN: 2962-2956 , 7(2), 69-83. https://doi.org/10.36312/jtm.v7i2.3493
Section
Table of Contents